gerisullivan: (PROmote Logo)
[personal profile] gerisullivan
Whoohoo!

Ladies and gentlemen, faans and fen, I invite you to Google PROmote Communications. Use whatever capitalization (or lack thereof) that you care to.

Yes, that's me in the #1 spot! Go ahead and click away.

The first time I did it today, I was #1 of about 51,500,000 hits, with the search taking 0.46 seconds. Now I'm #1 of 27,900,000 hits, in a search taking 0.15 seconds. The ways of Google are mysterious, but I'm delighted they've found my website and bounced me into the prime position within a week of it being launched.

It's something I've needed to do for 10 years and more. Thanks to help, support, and useful pokes from [livejournal.com profile] benveniste, [livejournal.com profile] debgeisler, [livejournal.com profile] benyalow, and Mr. Improbable himself, I've started at long last.

The site is currently barebones, utterly so. I expect to develop it into a site with significantly more depth (with a navigation bar, subpages, and portfolio examples you can actually see) in the weeks and months ahead.

The basic purpose of the PROmote Communications website (as I currently envision it) is to serve as a credibility check and further introduction to prospective clients. It needs to look professional and up to date (or timeless). It needs to reflect my design sensibilities, which are best summed up as "See it. Read it."

While I may start a PROmote Communications blog, that's not high on my list of perceived needs. Hmmm...maybe if I were to team up with the agency I do most of my employee communications projects with? We could talk about trends and hot topics in wellness newsletters, and maybe generate some more business that way. For now, I'm more likely to just work on featuring some content about that to help highlight my employee benefits communication experience. It's a specialized area most designers know little or nothing about.

I've been using Dreamweaver while generating the html for the Annals of Improbable Research since early last year. I've just begun to learn how to build websites with it. I look forward to knowing a lot more a month from now, then a year and a decade. I expect to do something real with the toad-hall.com website, too, but PROmote Communications is the driving need for now.

Comments, suggestions, and pointers welcome. I especially like Jeanne Gomoll's portfolio pages for Union Street Design. They're much more interesting to look at than the way I see most other graphic designers structure their online portfolios.

What do you like to see in a business website? And what sorts of things do you find annoying? I'm thinking content as well as navigation ease.

Date: 2009-09-19 01:09 am (UTC)
ext_73228: Headshot of Geri Sullivan, cropped from Ultraman Hugo pix (PROmote Logo)
From: [identity profile] gerisullivan.livejournal.com
Many thanks, Don. Yes, I'm up for some criticism. Especially when it comes as kindly and usefully packaged as yours.

I've fixed the the closing quote problem on the testimonial and removed the extra brackets in the alt tags. I hope I've replaced with code info with more useful descriptions, but haven't figured out how to preview that myself so if you could check it and report back, that would be fabulous.

Click-throughs to larger images are likely a couple of weeks off, but will come!
Edited Date: 2009-09-19 01:10 am (UTC)

Date: 2009-09-19 04:24 am (UTC)
From: [identity profile] don-fitch.livejournal.com
Great -- the lines of code have disappeared.

Now, though, I've noticed that the red block on the left is just a line and a half shorter than the text block on the right. I guess I find this obscurely puzzling because when composing the page on a stone (using real type & monochrome for a single press-run) it's slightly easier to have the element-blocks even.

That's a great use of red, by the way -- or the use of a great red -- dark & saturated. Very few shades/tones of red would work (for me) as a background for white text, but this is Just Right.

Oh, yes.... and thanks for producing a website page that loads quickly and easily even with my clunky software. So far, that is -- most likely you'll eventually have to add something to which it has an antipathy, but with any luck I'll be back to using the better browser by then... not that there'll be any reason to access your Business Site often, but I like the idea on general principles.



Date: 2009-09-19 06:46 am (UTC)
ext_73228: Headshot of Geri Sullivan, cropped from Ultraman Hugo pix (PROmote Logo)
From: [identity profile] gerisullivan.livejournal.com
Excellent. Thanks for the report back, Don.

The red block on the left has a fixed-length fill, while the depth of the text in the white area depends on how wide the window is set to be. If I stick with this design, I'll figure out how to fill the rest of the red sidebar so it extends to the bottom of the page. Or to the actual footer, if I put that back in.

Web design takes a whole different mindset. I of course want to specify every font, specific type size, leading, and more. Then I want to do all the sorts of things I typically do with print documents to make the type sing. All of which would make for a ghod-awful webpage.

Eventually, the PROmote logo at the top of the page will be smaller and there will be a navigation bar on the left where the testimonial currently is. Well, unless and until I find a totally different template I want to work with. I have a weakness for rounded corners....

Come March, I celebrate the 20th anniversary of PROmote's existence. It just may be time to give my logo a facelift, but I'm still happy with that red and expect to stick with it. I'm delighted you find it Just Right.

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